Why you really should have heard of ambergris

Tiffany O'Callaghan, CultureLab editor

MOLECULAR biologist Christopher Kemp had never heard of ambergris until one day, when he was living in New Zealand, a huge mound of what looked like "dirty week-old snow" washed ashore near Wellington. Crowds of people fell into a frenzy, hacking away at it with anything they had to hand.

The excitement, Kemp soon learned, was because the substance was believed to be a massive boulder of ambergris. This elusive compound, partly made from undigested squid beaks, originates in the guts of just 1 per cent of sperm whales. Ambergris has been used for centuries in perfumes, health remedies and even extravagant recipes. It sells for up to US$20 per gram. As it turned out, the lump on the beach was just a block of processed animal fat, but by then Kemp was already on a mission to find out more.

Floating Gold is the story of that endeavour. People who live near shores where ambergris occasionally washes up are aware of its value, but what happens when you make a find - and how you confirm it to be ambergris - is less well known.

Researching this book, which is equal parts historical review, scientific detective story and tale of adventure, had Kemp plodding along windswept beaches, picking up every dead bird, bit of rock and hard lump of faeces left by the tide. In his fascinating account he tells how he tracked down 90-year-old experts, confronted cagey perfumers and pursued tight-lipped ambergris hunters, until he discovered all there is to know about the substance.

Book information
Floating Gold: A natural (and unnatural) history of ambergris
by Christopher Kemp
University of Chicago Press
?14.50/$22.50

The sea change needed to protect the oceans

Bob Homes, contributor

HUMANITY has always treated the oceans as infinite - an inexhaustible source for fish and a limitless sink for waste. Marine biologist Callum Roberts aims to change that.

In Ocean of Life, he takes us on a comprehensive tour of the ways human activity is altering Earth's oceans - mostly for the worse - and outlines what we can do about it.

It is a depressing tale. Roberts shows how over the past few centuries we have fished out the seas, changed the climate, acidified the oceans and caused massive dead zones on the sea floor. We have polluted with plastic, chemicals and noise, spread diseases that devastate marine life and transported invasive species willy-nilly around the globe.

And worse is to come. If climate change continues unabated, we face a future of rising sea levels, likely loss of most coral reefs, and shifting currents - potentially including the end of the Gulf Stream, which helps keeps Europe unusually warm for its latitude.

After reciting this catalogue of ills, Roberts spends the second half of his book grappling with solutions. Here he professes a sense of optimism, because the way forward is clear. It requires more prudent management of fishing to restore collapsed fish populations, which, after a recovery period, may even lead to increased fish catches. Already marine protected areas have had great success in boosting the abundance of fish and the ecosystems that support them. Roberts's impassioned and convincing case for setting aside far more of the oceans in such protected areas is the strongest part of this section of the book.

We also need to utilise carbon capture, more renewable energy and possibly geoengineering to halt warming, while placing tighter controls on pollution - including agricultural run-off.

The bad news is that we have known all this for years, sometimes decades, and that hasn't helped much. Nor does Roberts offer any new strategies or game-changing technologies to reverse our failures. The good news is that what we must do is plain. All we need is the political and social will to do it. Anyone who reads this book will come away with more of that.

Book information
The Ocean of Life
by Callum Roberts
Allen Lane/Viking
?25/$30

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Earth Summit? What Earth Summit? (Powerlineblog)

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Exercise and a healthy diet of fruits and vegetables extends life expectancy in women in their 70s

Public release date: 30-May-2012
[ | E-mail | Share ]

Contact: Amy Molnar
publicity@wiley.com
Wiley-Blackwell

Women in their seventies who exercise and eat healthy amounts of fruits and vegetables have a longer life expectancy, according to research published in the Journal of the American Geriatrics Society.

Researchers at the University of Michigan and Johns Hopkins University studied 713 women aged 70 to 79 years who took part in the Women's Health and Aging Studies. This study was designed to evaluate the causes and course of physical disability in older women living in the community.

"A number of studies have measured the positive impact of exercise and healthy eating on life expectancy, but what makes this study unique is that we looked at these two factors together," explains lead author, Dr. Emily J Nicklett, from the University of Michigan School of Social Work.

Researchers found that the women who were most physically active and had the highest fruit and vegetable consumption were eight times more likely to survive the five-year follow-up period than the women with the lowest rates.

To estimate the amount of fruits and vegetables the women ate, the researchers measured blood levels of carotenoidsbeneficial plant pigments that the body turns into antioxidants, such as beta-carotene. The more fruits and vegetables consumed, the higher the levels of carotenoids in the bloodstream.

Study participants' physical activity was measured through a questionnaire that asked the amount of time the spent doing various levels of physical activity, which was then converted to the number of calories expended.

The women were then followed up to establish the links between healthy eating, exercise and survival rates.

Key research findings included:

• More than half of the 713 participants (53%) didn't do any exercise, 21% were moderately active, and the remaining 26% were in the most active group at the study's outset.
• During the five-year follow up, 11.5% of the participants died. Serum carotenoid levels were 12% higher in the women who survived and total physical activity was more than twice as high.
• Women in the most active group at baseline had a 71% lower five-year death rate than the women in the least active group.
• Women in the highest carotenoid group at baseline had a 46% lower five-year death rate than the women in the lowest carotenoid group.
• When taken together, physical activity levels and total serum carotenoids predicted better survival.

"Given the success in smoking cessation, it is likely that maintenance of a healthy diet and high levels of physical activity will become the strongest predictors of health and longevity. Programs and policies to promote longevity should include interventions to improve nutrition and physical activity in older adults," said Dr. Nicklett.

###

---

[ | E-mail | Share ]

?

AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.

Public release date: 30-May-2012
[ | E-mail | Share ]

Contact: Amy Molnar
publicity@wiley.com
Wiley-Blackwell

Women in their seventies who exercise and eat healthy amounts of fruits and vegetables have a longer life expectancy, according to research published in the Journal of the American Geriatrics Society.

Researchers at the University of Michigan and Johns Hopkins University studied 713 women aged 70 to 79 years who took part in the Women's Health and Aging Studies. This study was designed to evaluate the causes and course of physical disability in older women living in the community.

"A number of studies have measured the positive impact of exercise and healthy eating on life expectancy, but what makes this study unique is that we looked at these two factors together," explains lead author, Dr. Emily J Nicklett, from the University of Michigan School of Social Work.

Researchers found that the women who were most physically active and had the highest fruit and vegetable consumption were eight times more likely to survive the five-year follow-up period than the women with the lowest rates.

To estimate the amount of fruits and vegetables the women ate, the researchers measured blood levels of carotenoidsbeneficial plant pigments that the body turns into antioxidants, such as beta-carotene. The more fruits and vegetables consumed, the higher the levels of carotenoids in the bloodstream.

Study participants' physical activity was measured through a questionnaire that asked the amount of time the spent doing various levels of physical activity, which was then converted to the number of calories expended.

The women were then followed up to establish the links between healthy eating, exercise and survival rates.

Key research findings included:

• More than half of the 713 participants (53%) didn't do any exercise, 21% were moderately active, and the remaining 26% were in the most active group at the study's outset.
• During the five-year follow up, 11.5% of the participants died. Serum carotenoid levels were 12% higher in the women who survived and total physical activity was more than twice as high.
• Women in the most active group at baseline had a 71% lower five-year death rate than the women in the least active group.
• Women in the highest carotenoid group at baseline had a 46% lower five-year death rate than the women in the lowest carotenoid group.
• When taken together, physical activity levels and total serum carotenoids predicted better survival.

"Given the success in smoking cessation, it is likely that maintenance of a healthy diet and high levels of physical activity will become the strongest predictors of health and longevity. Programs and policies to promote longevity should include interventions to improve nutrition and physical activity in older adults," said Dr. Nicklett.

###

---

[ | E-mail | Share ]

?

AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.

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RV Tech Tips: How to service and RV generator cooling system

By the RV Geeks
As a follow-up to our recent video on generator maintenance, when we cleaned the spark arrestor and changed the oil, oil filter and air filter, today we're servicing the cooling system.

We flush the cooling system and replace the anti-freeze and radiator pressure cap on our Onan 7.5 kilowatt QuietDiesel generator every two years. Every other time (every four years) we also replace the thermostat. Unfortunately, the thermostat can only be replaced if you have access to the top of the generator's engine, so the generator must be on a slide-out to do it yourself. The rest of the job can be done without a generator slide.

We use regular automotive radiator flush, anti-freeze and replacement pressure cap, all of which can be purchased at most auto parts stores. We purchased the new thermostat and gasket directly from Onan. We also chose to use pure antifreeze and mix it 50/50 with de-ionized or distilled water, as opposed to buying the 50/50 pre-mixed coolant. It doesn't matter which you choose. Regular tap water can be used if it is low in minerals, but for such an important application, we don't mind spending an extra dollar or two on bottled water (although we do the flushing and rinsing of the system with regular tap water).


THE TWO MOST IMPORTANT CHALLENGES with this task are getting all of the coolant drained out of the system, and then getting all of the air back out of it. Onan published a service bulletin to address this, in which they recommend using care when filling the system, by avoiding pouring water, flush or coolant into the vent or overflow tubes. While the whole process is a bit time-consuming, the method we demonstrate has been very successful for us, and we've never had a problem getting our genset back up and running without incident.

Be sure to confirm that all methods and materials used are compatible with your particular recreational vehicle. Every type of motorhome, motorcoach, fifth wheel, travel trailer, bus conversion, camper and toy hauler is different, so your systems may not be the same as ours.

RV Geeks offers basic DIY (do it yourself) RV service, repair and maintenance tips from full-time RVers who have been handling most of their own maintenance since hitting the road in 2003. They do not pretend to be experts on any particular RV topic, and mostly know about maintaining their own rig. But lots of things are the same on RVs in general, and diesel pushers in particular.

Save money by extending the life and health of your RV batteries with the BATTERY LIFE SAVER desulfator. Learn more and support RVgeeks by visiting our sponsor at http://buybls.com.

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Venus Williams joins Serena on sideline in Paris

PARIS (AP) ? Used to be that Venus Williams was the one who was highly ranked, the one considered a title contender, the one who would dominate foes so thoroughly that matches would be tidily wrapped up in an hour.

Now 31, and figuring out from day to day how to handle an illness that saps her strength, Williams was on the wrong end of a lopsided 60-minute defeat in the second round of the French Open on Wednesday.

Looking glum and lacking the verve that carried her to seven Grand Slam titles, Williams barely put up any resistance and lost 6-2, 6-3 to No. 3-seeded Agnieszka Radwanska of Poland at Roland Garros. Coming a day after her younger sister Serena was stunned in the first round by 111th-ranked Virginie Razzano of France, the early exit marked the first time in 43 major tournaments with both in the field that neither Williams got to the third round.

"I felt like I played," Williams said after making a hard-to-fathom 33 unforced errors, 27 more than Radwanska. "That pretty much sums it up."

This one was not exactly an out-of-nowhere upset, considering that Williams is ranked 53rd now, never has been as good on clay as on other surfaces, lost to Radwanska 6-4, 6-1 two months ago, and is learning how to be a professional athlete with Sjogren's syndrome, an autoimmune disease that can cause fatigue and joint pain.

Still, the meek way Williams departed was striking, considering that she has been ranked No. 1, has appeared in 14 major finals to Radwanska's zero, and from 2008-10 won 10 of the 11 sets the two played against each other.

"I don't know if I ever asked myself, 'Why me?' I mean, obviously it's frustrating at times. I don't know if there's anything mental more I can do at this point, but there's a lot of stages to go through with this kind of thing," said Williams, whose fastest-in-the-game serve was broken five times Wednesday. "There's a lot of people who have it a lot worse than I do. I'm still playing a professional sport, so I have to be very positive. And I'm going to have ups and downs. I haven't gotten to the 'Why me?' yet. I hope I never get to the 'Why me?' I'm not allowed to feel sorry for myself."

It's hard to know, however, how much energy she'll have from one day to the next.

Whenever the alarm goes off, Williams starts to find out what the next 24 hours will be like.

"Every morning is different. Some mornings, I don't feel great, then it's a better day than I thought it was going to be. I can't automatically be discouraged. When I wake up, I just have to see how it goes. Sometimes I get a second wind," she explained. "It's just so hard to know."

Williams revealed her diagnosis in late August at the U.S. Open, when she withdrew before her second-round match. She skipped the Australian Open in January, before returning to the tour in March in a bid to earn a berth on the U.S Olympic team. Spots are awarded based on rankings ? the top 56 get in automatically, with a maximum of four per country, so Williams should be OK.

"This tournament, for me, was all about getting to the Olympics, as I have said a couple million times," she said. "If that happens for me, and I think the chances are good, then I come out a victor. So that's why I was here."

At changeovers, Williams would slink to the sideline, then sit on her green bench with hands clasped, staring straight ahead, expressionless and motionless.

She was far more animated afterward, laughing often while discussing her condition and graciously complimenting the play of Radwanska, a 23-year-old who is coming into her own this season.

"Of course, when I saw the draw, I wasn't very happy, because Venus as a second-round opponent, it's not easy," Radwanska said. "Maybe she just had a bad day here."

While never advancing past the quarterfinals at a Grand Slam tournament, Radwanska has shown signs of being ready for a major breakthrough, with three lesser titles and a tour-high 38 victories in 2012. Of her seven losses, six were against No. 1-ranked Victoria Azarenka.

On an easy day for the top-seeded players, Azarenka breezed into the third round with a 6-1, 6-1 victory over Dinah Pfizenmaier of Germany 6-1, 6-1, while the No. 1 man, Novak Djokovic, extended his Grand Slam winning streak to 23 matches by beating Blaz Kavcic of Slovenia 6-0, 6-4, 6-4.

"Being No. 1 is a difficult job, because everybody want to catch you, everybody want to move you from the spot," said Azarenka, pushed to three sets in the first round. "Nothing is going to come easy just because you're No. 1."

For years, Roger Federer managed to make things look easy at the top. Now No. 3, he went through a bit of a glitch and dropped a set Wednesday before earning his record-breaking 234th Grand Slam match victory, 6-3, 6-2, 6-7 (6), 6-3 against 92nd-ranked Adrian Ungur of Romania.

"I have been around for so long that, even though I expect myself to win, I can still manage to do that," said Federer, on course for a semifinal showdown with Djokovic. "Whereas in the beginning, when you think you're good but you're maybe not that good yet, you get many more surprise losses."

Before rain cut play short in the evening, all 10 seeded men whose matches ended won, including No. 9 Juan Martin del Potro, the 2009 U.S. Open champion, who acknowledged his bandaged left knee is a "constant bother."

Four seeded women lost, including No. 8 Marion Bartoli of France, the runner-up to Williams in the 2007 Wimbledon final, when the American was near the height of her powers.

___

Follow Howard Fendrich at http://twitter.com/HowardFendrich

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Banned Food Diet | Fat Loss Tips | Weight Loss Revealed Review ...

Banned Food Diet | Fat Loss Tips | Weight Loss Revealed Review, Bonus & More
We Take An In-depth Look At Banned Food Diet | Fat Loss Tips | Weight Loss Revealed

(1 votes, average: 5.00 out of 5)
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Is http://www.bannedfooddiet.com a scam or does it really work?
Find out with our Banned Food Diet | Fat Loss Tips | Weight Loss Revealed special report

When delivering an effective weight loss plan and health and fitness prepare, consist of routine, intensive leg function and you are likely to see consequences rapid.

A single observe on security, make assured you really don?t rush in! It is outstanding to ramp up higher than the training course of a number of weeks if not a few months to serious leg do the project. Are you adaptable ample to squat deeply? Do you have terrific variety when you do squat? How genuinely very long has it been due to the simple fact you have simply sprinted? Stretch, do you mobility workout routines, make up your energy little bit by little bit prior to heading hefty, and cultivate up your sprinting intensity a good deal more than weeks or months just before you do a hundred% troublesome show results. And, as almost always, verify with your health practitioner past to commencing any new weight loss program and health and fitness technique.

1. Choose it a single motion at a time

Commence by paying awareness to what you experiment with to eat. Lower back again on undesired extra fat and sweets and can include even more fruit and veggies. Just soon after you have that under administration, feature training. If you loathe to exercise appearance at it for only 15 minutes a day at first, then a 1/two-hour. Manage in brain that when you are performing exercises you are burning calories and not ingesting. Also, it will be simpler if you chose an exercising that you get pleasure from.

2. Track down a near companion

It is ordinarily fairly incredibly good to have support when you are doing an attempt to reduce surplus bodyweight. Get a buddy who wishes to drop extra weight and assess notes, weigh-in with each other and probably even have a contest.

a few. Use weights

Performing out weights will assemble muscle and elevate your fat burning capacity so you will melt absent significantly alot more energy. Also, muscle mass can just take up a good deal less space than excessive unwanted fat so you will be greater compact ( but quite likely weigh a great deal more).

4. Try to try to eat considerably less carbs

Do not take in as a good deal bread and pasta and you will see a distinction.

five. Established a intention

Set a deadline to eliminate the extra unwanted fat and compose it down. For instance, ? By Dec 14/04 I will weigh 1 hundred fifty lbs or less?. Established it anywhere you will see it each day.

six. Give up soda

If you consume a soda or two a day you are this includes vacant energy. If you receive it challenging to cease
100 %, minimize back all over again at 1st and consume water as an alternative.

7. Grill or boil

Keep clear of fried meat, grill and use tons of spices. You will get utilised to it and most likely take joy in it increased.

eight. Never select junk meals

When you go acquiring, you shouldn?t go on an empty belly and you will be a lot less possible to spend money on junk meals. Preserve your home ?junk meals free? so you isn?t going to be tempted to indulge.

9. Consume breakfast

Require in most of your energy early in the day and in general eat breakfast. You shouldn?t test to eat soon after 8pm and
not only will you keep absent from all people supplemental calories but you will rest much more beneficial.

10. Give on your individual a bargain with

When you inform on your personal that you won?t be able to have a very little things you want it further. Give on your very own a treat the instant a day ( ie. fifty % a cookie) and you will never sensation you are lacking out.

eleven.

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Natural Skin Care for Men ? Beauty, Health and Fitness

28 May 2012 o 21:46 | Skin care
Autor: admin |

Most men dislike having to shave every morning, which is why not much thought is put into picking a suitable shaving cream. Various options are available for shaving products from disposable razors with a single blade, to premium razors with five blades, and also an electric razor; all of which are priced differently. Often a man purchases a razor depending on his own personal preference. The thing is, when it comes to picking the right shaving cream, men don?t really care. They often stick to the same can of shaving cream that they have had for years. They don?t realize the effects of the shaving cream on the face. Studies have shown that unnatural shaving creams cause bad effects on the skin.

?The use of natural facial cleansers and other men?s skin care products can really do a lot for your skin resulting in a natural glow. Ingredients that promote effective skin care for men are seen in some products, which help prevent ingrown hairs and razor burns. Opting for non-foaming natural shaving creams also has its benefits. With foaming creams, some areas of the skin surface aren?t coated properly. Thus when shaving, parts of the skin get cuts, in addition, foaming creams get trapped in the blades, which prevent the razor from gliding evenly on your skin.

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Russian firm: Iran victim of another cyberattack

JERUSALEM (AP) ? A Russian-based internet security firm says a powerful computer virus with unprecedented data-snatching capabilities has attacked machines in Iran and elsewhere in the Middle East.

Iran has not disclosed any damage done by the new spyware virus, dubbed "Flame." Its origin has not been identified, but Israel's vice premier fueled speculation that his country, known for its technological innovation and tireless campaign against Iran's suspect nuclear program, unleashed it.

Russian digital security provider Kaspersky Lab, which identified the virus, said in a release posted on its website late Monday that "the complexity and functionality of the newly discovered malicious program exceed those of all other cyber menaces known to date."

It said preliminary findings suggest the virus has been active since March 2010, but eluded detection because it of its "extreme complexity" and the fact that only selected computers are being targeted. Flame's primary purpose, it said, "appears to be cyber espionage, by stealing information from infected machines" and sending it to servers across the world.

According to Kaspersky, the virus collected information not only in Iran, but also in Israel and the Palestinian territories, Sudan, Syria, Lebanon, Saudi Arabia and Egypt. Iran, however, was far and away the country most affected, it said.

A unit of the Iranian communications and information technology ministry said only that it has produced an antivirus capable of identifying and removing the new malware. The Flame virus is the fourth known cyber attack on the Iranian nuclear program.

Comments Tuesday by Israel's vice premier did little to deflect suspicion about possible Israeli involvement in the latest attack.

"Whoever sees the Iranian threat as a significant threat is likely to take various steps, including these, to hobble it," Vice Premier Moshe Yaalon told Army Radio. "Israel is blessed with high technology, and we boast tools that open all sorts of opportunities for us."

Israel, like the West, rejects Tehran's claims that its nuclear program is designed to produce energy, not bombs. It considers Iran to be the greatest threat to its survival and repeatedly, if obliquely, threatened to attack Iran's nuclear facilities if Tehran doesn't abandon its uranium enrichment project, a key element of bombmaking.

Kaspersky said the cyber espionage worm came to its attention after the United Nations' International Telecommunication Union asked it for help in finding a piece of malware that was deleting sensitive information across the Middle East. The company stumbled across Flame when searching for that other code, it said.

Because Flame is so complex, was not designed to hack into bank accounts and doesn't have the hallmarks of amateur hackers, Kaspersky has concluded that the research that went into the code was government-sponsored.

The code offers no information that can tie Flame to any specific nation, Kaspersky said.

Udi Mokady, CEO of Cyber-Ark, an Israeli developer of information security, said he thought four countries, in no particular order, have the technological know-how to develop so sophisticated a cyber offensive: Israel, the U.S., China and Russia.

"It was 20 times more sophisticated than Stuxnet," with thousands of lines of code that took a large team, ample funding and months, if not years, to develop, he said.

"It's a live program that communicates back to its master. It asks, where should I go? What should I do now? It's really almost like a science fiction movie."

The first known cyber attack on the Iranian nuclear program dates back to 2010, when the Stuxnet virus disrupted controls of some nuclear centrifuges. Iran claims Stuxnet and other computer viruses have done no serious harm to Iran's nuclear or industrial facilities, and sees them as part of a campaign by Israel, the U.S. and their allies, which includes the assassination of Iranian nuclear scientists, to undermine the Iranian nuclear program.

In Baghdad last week, Iranian negotiators rejected proposals by six world powers to curb Tehran's nuclear ambitions. A new round of nuclear talks is expected to take place in Moscow next month.

Yaalon, the Israeli vice premier, told Army Radio on Tuesday that the talks in Iraq "yielded no significant achievement" except to let Iran buy time. He appeared to take a swipe at President Barack Obama by saying it might "even be in the interest of some players in the West to play for time."

Yaalon in the past expressed disappointment that the U.S. has delayed plans to expand sanctions against Iran, suggesting Washington was afraid the penalties would send oil prices soaring and hurt Obama's re-election chances.

____

Diaa Hadid contributed to this report from Jerusalem.

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Custom Web Development is not ?

Custom Web Development is not just amazing adobe flash toon and exquisite initial art work. Custom design advantages can actually enhance your search engine optimization wptouch campaigns, impress consumer self-assurance, and enhance the 1st impact you?ll make with your customers and customers.

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Sony: Patent auf Werbespots in Spielen

26.05.2012, 17:52 | Quelle: NeoGaf <<< News >>>

Sony: Patent auf Werbespots in Spielen

Inspiration durch TV-Sendungen?

Wow, mit dem letzten Schuss streckt man in "Uncharted 4" den letzten Feind nieder und hechelt zur n?chsten Cutscene. Doch gerade als Nathan Drake Sully mit einer flapsigen Bemerkung begr??en will, passiert es: "Nach einem kurzen Spot geht es weiter". Aus dem Fernsehen sind derlei Werbeeinblendungen bekannt, doch eventuell suchen sie zuk?nftig auch Videospiele heim. Zumindest Sony Computer Entertainment hat sich bereits im Juli 2011 ein Patent auf Werbepausen in Spielen gesichert. Mithilfe der Funktion sollen Spiele pausieren und gezielt Werbung auf den Zocker niederprasseln lassen.

Sonys Patent soll den Spielern gleichzeitig die M?glichkeit einr?umen, das Spiel "zur?ck zu spulen", falls die Werbepause zu einem ung?nstigen Zeitpunkt erfolgte und man aus dem Konzept gebracht wurde. Dennoch ist zu vermuten, dass sich die Begeisterung ?ber derartige Man?ver bei den Spielern in Grenzen halten w?rde.

Sollten die Verkaufspreise f?r Spiele sinken, w?ren vielleicht einige Zocker bereit Werbeeinblendungen in Spielen in Kauf zu nehmen. Ob Sony dem Patent allerdings ?berhaupt Taten folgen l?sst, ist wie immer offen. H?ufig sichern sich Firmen zwar Patente, lassen dem aber niemals Produkte f?r den Massenmarkt folgen.
(Andr? Westphal)

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Why People Stick with Cancer Screening, Even When It Causes Harm

When it comes to complex medical decisions, cold hard statistics may hold little sway over patients in the face of a single, compelling anecdote.

Getty Images

Prostate cancer cell

The data on PSA testing to detect prostate cancer has long been shaky ? so much so that the discoverer of PSA (or prostate-specific antigen, an enzyme made by the prostate) himself decried the test two years ago as ?hardly more effective than a coin toss.?

He characterized the widespread use of the cancer-screening tool as ?a hugely expensive public health disaster.? This week, the U.S. National Preventive Services Task Force concurred, officially recommending against PSA screening for all healthy men of any age.

So why do people ? particularly cancer patients and their advocates ? continue to support the routine use of ineffective tests? In the case of PSA tests, positive results often lead to unnecessary and painful biopsies and the treatment of tumors that would never have harmed the patient anyway, further leading to side effects like infection, incontinence, impotence, even death.

(MORE: Prostate Cancer Screening: What You Need to Know)

Similarly, why do women resist recommendations to scale back routine breast cancer screening with mammography, when doing so would reduce their risk of unnecessary and painful interventions and treatments?

A new review explores some of the psychological reasons for the resistance, and offers a possible solution. The first reason, say researchers Hal Arkes of Ohio State University and Wolfgang Gaissmaier of the Max Planck Institute in Germany, is one that every journalist and medical quack knows well: a good anecdote often trumps even the most overwhelming statistics.

Prostate and breast cancer survivors and their families certainly have compelling stories, which are frequently given intense media attention, particularly when famous people, such as Rudy Guiliani or Warren Buffett, are affected.

(MORE: Warren Buffett?s Prostate Cancer: ?I Feel Great?)

But survivor stories don?t have to involve celebrities to make an impact. ?Most people know someone ? their mailman?s older brother ? who had a positive PSA test and he?s still alive after treatment. So that shows the PSA test saved his life,? explains Arkes.

Research shows repeatedly that while a single story of an individual case will compel people to take action, cold statistics on hundreds of cases may make action less likely. This means that government task force guidelines ? such as those on prostate cancer and breast cancer screening ? based on data on thousands of cases may play less of a role in people?s medical decision-making than their knowledge of one case of someone they know. This is true whether the case represents a rare outcome or a common one.

?If you have a person standing in front of you who says, ?I had my life saved by a PSA test,? that?s powerful. It makes a big impression and hits you right on the retina, whereas if you see some statistic saying this many men had positive PSA tests and false-positive this and that, your eyes glaze over,? says Arkes.

(MORE: When Cancer Screening Does More Harm than Good)

Another reason people adhere to personal experience is that they have a deep-seated need for suffering to be meaningful. So, the more you have suffered or paid for an experience, the more valuable it becomes. The phenomenon applies to minor costs ? research finds that people who paid more for the same dinner describe it as more enjoyable ? as well as major ones. If you have endured surgery, chemo or radiation, and particularly if you have suffered terrible side effects as a result, you are more likely to believe that ? despite what the statistics say ? you were one of the lucky ones for whom treatment was lifesaving. You? re not likely to believe that your pain was unnecessary.

This need for meaning is completely understandable and human, but it, too, can skew decision-making, especially when these stories feature prominently in a debate. Fortunately, there may be a relatively simple way to get around these quirks of human nature and help people make informed choices about complex issues including cancer screening.

(HEALTH SPECIAL: Cancer ? The Screening Dilemma)

The authors of the new study cite previous research that asked people to make hypothetical choices for the treatment of heart disease. The participants were given information showing that one option had a 75% cure rate, while another had a 50% cure rate. They were also told anecdotes about other patients that either represented the data accurately or made it seem like the success rates of both options were equal. People who heard the misleading anecdotes were twice as likely to choose the less successful treatment option.

However, when participants were presented with a graphic representation of the cure rates ? similar to the graphic, below, on outcomes of prostate cancer screening ? they were not as swayed by misleading anecdotes. People tended to choose the more successful treatment option.

Other studies have also suggested that data visualization helps people better understand information, which has led to the development of drug fact boxes based on this principle.

Of course, most people remain terrified of cancer no matter what the data say, and so they may seek screening because it offers some sense of control. Using visual data that ?hits the retina? like an anecdote could help people make critical choices that are actually better for their health.

The research was published in Psychological Science.

MORE: Q&A: Two Harvard Docs Talk About Making the Best Medical Choices

Maia Szalavitz is a health writer for TIME.com. Find her on Twitter at @maiasz. You can also continue the discussion on TIME Healthland?s Facebook page and on Twitter at @TIMEHealthland.

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Lady Gaga sends love to Indonesian fans

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Brand New Details On The Cardplaying Chessmaster Who Bagged JPMorgan's London Whale

Today's New York Times has a lengthy story, detailing the trader who helped bag JP Morgan's "London Whale."

If you don't know, JP Morgan recently announced that it had lost around $2 billion on some bad credit trades.? Reports surfaced that one of the players on the other side of those trades was legendary credit trader Boaz Weinstein.

The New York Times Azam Ahmed offers a lot of details on Weinstein's personal life and professional career. Some of which we knew; some we didn't.

Here's a round up of what was written about him:

• He grew up in Manhattan's Upper West Side.
• He earned the title of chess master when he was 16.? At a recent auction, he paid $10,500 to play chess with legend Garry Kasparov.? He plays online games with Silicon Valley venture capitalist Peter Thiel.
• He won a stock-picking competition as a student in New York's prestigious Stuyvesant High School.
• When he was 18, he failed to land a job at Goldman Sachs.? But then he was able to get more interviews after playing chess with a senior partner, whom he ran into at a bathroom.
• He studied philosophy at the University of Michigan.
• As a credit trader at Deutsche Bank, Weinstein booked profits in 10 out of 11 years
• In his heyday, he booked around $40 million in profits each year.
• He earned the title of managing director at age 27.? At the time, he was the youngest MD in Deutsche Bank history.
• During the height of the financial crisis, his team had lost around $2 billion.
• In 2005, he won a Maserarti at a poker tournament sponsored by a unit of Berkshire Hathaway.? He still drives it.
• He's banned from Las Vegas' Bellagio casino for counting cards at blackjack.
• His hedge fund Saba Capital, has $5.5 billion under management and his offices are located on the 58th floor of New York City's Chrysler Building.
• His wife, Tali Farhadian Weinstein, is a lawyer with the Justice Department.
• In the hedge fund industry, Weinstein is known as a 'monster,' an unusually aggressive trader.
• He's currently in talks to buy a $24 million apartment on Fifth Avenue.

Read the whole story at NYTimes.com

?

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LA Galaxy Academy Youth Teams Participate In Copa LA

The LA Galaxy Academy youth teams are participating in the 11th annual Copa LA Youth Soccer Tournament this Memorial Day weekend at the Ab Brown Sports Complex in Riverside. The U-12, U-13, U14, and U-15 Galaxy teams are all participating in this tournament that features teams from throughout Central and Southern California as well as Arizona, Nevada, and Mexico.

On Saturday they had a very good day winning all their games. They're all in a position to make the semi-finals tomorrow. They're all contenders to take home medals in their own division on day one.

Omar Gonzalez was out there, signing autographs as seen in the lead photo and taking part in a ceremonial first kick as seen in the above photo. Great to see Gonzalez out there putting smiles on kids' faces as he continues to recover from his knee injury.

The Galaxy U-12's were the team to benefit most from the tournament. Next month they travel to Arizona to participate in the US Far West regionals, which makes Copa LA a great tune up tournament. The U-12's qualified for the USY Far Regionals by winning the Cal South National Cup in March. The tournament in Arizona promises a berth in the US Youth Soccer National Championships in Rock Hill, South Carolina.

Congratulations to all the LA Galaxy Academy youth players, and good luck tomorrow and Sunday!

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NFL coaches to raise money for Dinger's foundation

FRANKLIN, Tenn. (AP) ? Washington coach Mike Shanahan, St. Louis coach Jeff Fisher and Houston coach Gary Kubiak will be taking part in a silent auction and golf tournament raising money for a foundation named for their late friend, the former NFL assistant coach Mike Heimerdinger.

The dinner and silent auction is set for June 28 followed by the golf tournament June 29 at the Vanderbilt Legends Club. More than 30 celebrities will be taking part, including Chicago quarterback Jay Cutler and Titans quarterback Rusty Smith.

Funds will go to the Heimerdinger Foundation, started by his family to honor the coach and raise awareness of cancer treatment options and healthier lifestyles.

Heimerdinger was diagnosed with a rare form of cancer November 2010 while working as the Titans' offensive coordinator. He died in September 2011.

___

Online:

Drive for Dinger Golf Tournament: www.Drive4dinger.com

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Test results for ovarian cancer

I had some blood work done on tuesday and one of the test was to check for ovarian cancer. I also had a pap smear the same day.
On average, how long does it take to get your results back? I thought I would hear something today and I haven't. If the tests came back abnormal, wouldn't the usually call you asap? Waiting is making me stressed out. I pray everything is fine. I'm thinking on calling the office on tuesday to put my mind at ease.

- Asked by latalian, A Player, Female, 29-35, Who Cares?

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Video: Do crying babies make you sharper?

Sorry, Readability was unable to parse this page for content.

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Obama, Romney try to play it safe in 2012 gamble (The Arizona Republic)

Share With Friends: | | Politics - Top Stories Stories, RSS and RSS Feed via Feedzilla.

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Big 12 football notebook: Baylor breaks 'Big Four' record

With Baylor's 11-2 win over Kansas State on Friday, the Bears broke the NCAA record for most combined wins by one school's football, men's basketball, women's basketball and baseball teams in one academic year.

The win was Baylor's 124th, passing Texas of 2003-04.

The Bear's football team won 10, men's basketball 30, women's basketball 40 and Friday's win was the baseball team's 44th.

?I've been around long enough to remember the Jim Trabers of the world and the (Jim) Romes of the world questioning Baylor's existence in the Big 12,? Baylor coach Steve Smith said. ?I remember when Art (Briles) got hired, the question from the media to him was, ?Are you convinced Baylor is ready to make the commitment?' I'm sitting there thinking what kind of commitment do we have to make? We've been losing $10 million a year for a number of years. There hasn't been a problem with commitment, there's been a problem with performance.

?It's pretty special to see what's happening right now.?

SOONERS SUN AND FUN FRIDAY

With a day off from the tournament, Oklahoma used the opportunity to show up and back the OU softball team in Norman.

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Second Mile charity to close in wake of Penn State scandal

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Blog Archive ? Internet Marketing And Affiliate Revenue Makes Sense

{ Posted on May 25 2012 by nflnikejerseysorg }

Internet Marketing And Affiliate Revenue Makes Sense Having your own product is great NFL New England Patriots Jersey For Cheap usnfljerseywholesale05 because you get to build your own mailing list. Plus it means you get 100% of the revenue from buyers. Also, you can put your product on clickbank and let others market it to their subscribers for a commission. If they make sales it means revenue to them and business for you. Billions of dollars have been paid out to affiliate marketers. Actually, some Internet Marketers never bother trying to build or outsource their own products. Everyone can choose whatever works for them and their business. In time we know that change happens and decisions are made to advance or expand markets. Many software or product owners pay up to 75% of the revenue earned when you send them a new buyer. Why so much money? The more people you can attract to market your product the more your buyer lists increases. Notice that I did not say subscriber list but your BUYER list is your most valuable asset in the future. Once a buyer, always a buyer, is your key to future revenue. Your challenge is to find new products that will help your buyers grow their own business or expand their knowledge or enjoy their toys more. For example, I?m a HARLEY owner/rider and love to add ?stuff? to my motorcycle. Think about GOLF buyers and all the money that?s spent annually to ?have fun? with a little white ball NFL Dallas Cowboys Jersey Sale usnfljerseywholesale05. Just these two past-times, Harley riders and Golfers, each has a clothing line of jackets, shirts, pants, hats, helmets for the Harley, clubs for the golfer, new bags, golf carts, special seats, windshields, rain gear, etc Nike Dallas Cowboys Jerseys Wholesaleusnfljerseywholesale05. Are you an NFL enthusiast? How about the NBA? Again, almost everyone who has season tickets to the games will proudly wear the jerseys of their favorite player, buy jackets, shirts, hats, blankets and more. Interested in making money on the Internet as a Marketer? You can do it with a small investment to learn the insider secrets of the business. Truth is. there are NO secrets if you?re willing to learn and work hard under the guidance of the professionals at Wealthy Affiliate University, Kyle and Carson. We subscribe to their list of buyers and suggest you consider joining too. Some of the things you?ll learn is about the autoresponder, niche search tools, article marketing to begin. Lots of videos, interactions with other members, too. The cost is nominal for the value you receive from WAU. You may want to visit another Internet site that mainly focuses on the home based business marketer by us.?

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Peter Dinklage dresses in drag for latest role

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